We help medical, wellness, and fitness brands connect with audiences through powerful visual storytelling.

Cinematic Content for Health & Fitness Brands

Our Work in Motion

Explore our featured work — a showcase of national campaigns, branded storytelling, and high-impact visuals.

Case Studies

How we help brands in health, wellness, and fitness move people through story.

“Feel Good” Pitbull x Echelon Campaign

When global music star Pitbull partnered with Echelon, they turned to Go Bold Studio to capture the energy of this collaboration. Our team produced the ‘Feel Good’ campaign, featuring Pitbull performing alongside Echelon users. The result was an electrifying spot blending music and fitness, which aired during the holiday season and gave Echelon a burst of brand buzz.

Florida Hospital: The Scope

We produced the first three episodes of The Scope, a branded content series launched by Florida Hospital (now AdventHealth). Created as part of their marketing and outreach efforts, the series spotlighted real stories of healing, care innovation, and community connection across Central Florida.

The Breather - Real People. Real Progress.

This testimonial follows Virgil, a COPD patient whose life was transformed by The Breather. With moving insight from his wife Dianne, the story reveals how improved respiratory strength restored not just his breath — but his confidence and independence. Produced in collaboration with PN Medical, this piece helped position The Breather as a vital tool in both clinical and home care settings.

Air Ambulance Patient Story: Daryan Maynard

We traveled to St. Croix to film and edit this story for AeroMD, capturing the remarkable recovery of Daryan Maynard after a traumatic leg injury. “Filmed on location in St. Croix with his family, the video documents how AeroMD’s swift response helped save his leg and set him on a path from wheelchair to podium—now representing the USVI as a competitive swimmer.

Nick’s Journey: Powered by Hope

We created this piece for Stand Up To Cancer to spotlight the real impact of donor support. Featuring Nick, a young cancer survivor, the video captures how SU2C’s funding helps kids not only fight cancer—but keep chasing their dreams.

Bold stories. Bold visuals.

The Breather: A Bold Shift in Health Tech

Repositioning a Wellness Brand

PN Medical approached us to reimagine how The Breather was presented — not as a medical device, but as a high-performance wellness tool. We styled and photographed the redesigned product “like a sports car,” elevating its presence in the market.

Building a Complete Content Ecosystem

To support education and engagement, we produced a full library of online classes for Breather users. From breathing techniques to guided routines, each video was crafted to empower users and drive long-term brand loyalty.

From Startup Sales to Global Reach

This content-first strategy helped PN Medical scale from $3K/month in revenue to over $3 million annually. Today, The Breather is used in homes, hospitals, and rehab centers around the world — a trusted tool for improving respiratory health.

Echelon Revenue
$36K
2013
$300K
2014
$1M
2015
$2.2M
2016
$3.1M
2017
$3.5M
2018
$3.65M
2019
$2.62M
2020
$3.76M
2021
$3.78M
2022
$4.11M
2023
$3.8M
2024

The Breather Revenue Growth After Content Transformation

Breathe Easy

The Breathe Easy campaign was built to connect with diverse audiences through tailored messaging. We produced multiple versions of the video — each crafted to resonate with a specific demographic, including military veterans, older adults, and athletes. The result: a flexible, impactful campaign that met people where they are in their health journey.

Cinematic Product Photography

We reimagined the look and feel of The Breather with premium product photography designed to elevate its presence in the health tech space. Our approach emphasized sleek design and visual clarity — helping position it less like a medical device and more like a high-performance tool for wellness.

Real Results: Scaling with Purpose

A Trusted Partner Since 2014
Go Bold Studio has supported Echelon’s growth from startup to national brand — producing every flagship video, product photo, and launch campaign along the way. From their first fitness bike debut on HSN to their full suite of connected equipment, we’ve helped bring their vision to life through visual storytelling.

Meeting the Moment
As the demand for at-home wellness surged, we scaled production rapidly — delivering campaign after campaign to match the pace of their growth. Our content helped fuel Echelon’s rise from $3 million to over $100 million in annual revenue.

Supporting a Global Wellness Ecosystem
Today, Echelon offers rowers, treadmills, fitness mirrors, and a thriving subscription platform. And behind it all? Content crafted, captured, and delivered by our team — built for performance, clarity, and impact.

+$97M

Revenue Growth
From $3M to $100M+ annually

10+

National Campaigns
Spanning product launches & brand storytelling

7 Years

Creative Partnership
From startup launch to global brand presence

Creative Services Designed for Impact

We provide full-service video and photography built to support your mission — from concept through delivery. Whether you're promoting preventative care, launching new technology, or telling powerful patient stories, our work is crafted to connect and inspire.

High-End Video Production

From concept to final cut, we produce cinematic videos that bring healthcare stories and medical innovations to life — from patient journeys and provider profiles to product demos and wellness campaigns. Every frame is crafted to build trust, inspire action, and communicate with clarity.

Product & Wellness Photography

Crisp, high-quality photography captured in-studio or on-location to showcase your medical or wellness products with clarity and care. We also produce lifestyle imagery that reflects real-world use — whether it’s patients in recovery, clinicians in action, or everyday moments of health and healing.

Creative Concept & Storyboarding

We craft strategic creative concepts and storyboards that align with your brand’s mission and values. Whether it’s a 30-second awareness ad or a series of educational clips, we develop clear, compelling narratives that resonate with patients, providers, and health-focused audiences alike.

Post-Production & Visual Effects

Our post-production team ensures every frame is clear, consistent, and brand-aligned — from motion graphics that simplify complex health concepts to color work that brings a sense of warmth and professionalism to every shot.

Campaign Strategy & Multi-Platform Delivery

From broadcast campaigns to patient education clips and in-clinic display videos, we tailor content for every touchpoint. With experience across both healthcare and fitness industries, we understand how to engage diverse audiences — from consumers to clinical professionals — on every platform.

Trusted by Leading Brands

Ready to Go Bold?

Let’s tell your health or wellness story with clarity, impact, and heart. Whether you're introducing new services, launching a medical product, or refreshing your patient outreach, we’re here to help with cinematic video, authentic photography, and the agility to scale with your needs.